CRISIS STRATEGY FORMATION IN THE AVIATION INDUSTRY

Andrea Hudáková, Robert Klír

Abstract


The article generally defines the subject of the strategy and adverts to the strategy in the air transportation. It specifies the conditions of formation and ways of formation, implementation and modification of the strategy itself. Next, the differences in classification of kinds of crisis phenomenon in the crisis management and air transportation are shown, and the correlations between them are described. At the end of the article the order of steps needed for creating crisis strategies in aircraft industries is suggested.

Keywords


Strategy; Crisis Strategy; Crisis Effects; Crisis Effects in Aviation Industry

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